Retail in a post-COVID-19 world: How digital can create and shape new customer experiences and power recovery

How digital is creating, shaping and sustaining new customer experiences

Retail was already an industry full of challenges: COVID-19 has underlined them. No industry in the world is as heavily influenced by the demands of its consumers, and today’s shoppers are the most exacting they have ever been. They demand enriched experiences powered by digital technology to keep them satisfied.