Groupama designs a digital and mobile journey based on the employee experience and employer brand

Issues and challenges

In September 2017, 3,200 Groupama employees relocated to its new campus – a set of five "smart buildings." The company used the relocation as an opportunity to start afresh and take a new dynamic approach. With the CIO, the move became a springboard to fulfill some of its digital promises.

The objective: to reinforce Groupama's position on innovation and trust with its partners, and improve the everyday lives of its employees.

Solutions

Groupama Campus, a digital services base accessible everywhere from an innovative 4G mobile platform.

• Deployment of Samsung smartphones for all employees working on the "campus"
• Innovative mobile services based on the new platform and the "Facilities Now" mobile app: building access, allocation of parking spaces, meeting room bookings, lunch facilities, mobile printing, etc.
• Subscription to 4G mobile plans and 4G indoor coverage
• Cisco Multiservices Wi-Fi LAN Infrastructure

Benefits

• Team building and employee dynamics

The priority for the relocation was to think "smart office." By implementing a user support strategy and defining a services base in line with the priorities of the user experience, all the Groupama teams share the same vision of the group.

• "Phy-digital" user experience

The five smart buildings feature a new design for workspaces enhanced by advanced mobile technology, including collaborative service platforms. Groupama Campus is based on innovation on both a physical and a digital level. All employees now have easy access on their smartphones to the range of services provided by the building.

• Services base available to all employees

Groupama Campus offers a new digital model that puts the focus on the employee experience. With its highly efficient 4G and Wi-Fi network, users can access via their smartphones a wide range of services to improve their everyday lives and to play a proactive role within their company.

Results

• Collective support for a smart office mobile project
• Platform that facilitates employees' everyday lives
• Project that demonstrates Groupama's employer brand ambition