[Replay] Next Normal: Enterprise

How COVID-19 is accelerating the rate of technology adoption

Recent events have caused a dramatic spike in the adoption of digital technologies. Social distancing and the resulting collapse of in-person commerce have forced many organizations to accelerate their “digital transformation” initiatives, resulting in a stark contrast between resilient firms prepared for the pandemic and those who have had to temporarily cease operations.

On Microsoft’s last earnings call, CEO Satya Nadella said they “saw 2 years of digital transformation in 2 months.” Shopify CEO Tobi Lütke remarked, "office-centricity is over.” COVID-19 has been a flashpoint for digital inertia. Many who were prepared are witnessing significant growth, and those caught off guard have had to accelerate their transformation plans. In this speaker series, we look at how recent events have reshaped the decision calculus around investing in digital technologies.

Webinar topics

In this webinar, we discuss:

  • Who is responsible for digital transformation: CIO, CTO, COVID?
  • Which digital transformation initiatives are accelerating and which are sidelined?
  • How radical digital transformation is forcing a strategic re-evaluation of the role of technology in business
  • Strategies for winning by going digital deeply – benefiting customers for the long haul


Jameson Buffmire

Jameson Buffmire
Senior Product Manager
Orange Silicon Valley
Email: jameson.buffmire@orange.com


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The Next Normal series is produced by Orange Silicon Valley, the innovation division of the Orange Group that collaborates with startups, investors, entrepreneurs, and enterprises. Building on Orange’s 20+ years of immersion in Silicon Valley, the webinars will help executives at the Fortune 500 understand Silicon Valley’s impact on the global digital economy. We extend these webinars to Orange Business customers for complimentary thought leadership during the COVID-19 crisis. Orange Silicon Valley brings together corporations to access Silicon Valley innovation through the expertise, startup network and scalability of Orange Business through the xForce co-innovation program. Interested in learning more about xForce? Contact David Martin: david1.martin@orange.com.