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Union-Matériaux

Union-Matériaux
Union-Matériaux
New mobile application increases sales force productivity

highlights

 

  • Union-Matériaux is a leading independent specialist in the distribution of building materials
  • the company wanted to increase the productivity of its 150 sales people, move away from its printed product catalog and project a modern brand image
  • Orange IT&Labs developed a customized mobile workspace tablet (iPad) application with 3G connectivity
  • the solution gives sales access to ERP and CRM from mobile devices and provides full customer management process functionality
  • among the many benefits are reduced time from product identification to order, increased sales productivity and better stock management
 
“The support on our project for the development of an iPad application by the Orange Business Services team has been very efficient on a human and technical scale. We were able to understand all the skills and expertise that were applied to this project. This teamwork allowed us to achieve a successful application that is adapted to our needs.”
Jérôme Deschamps, IT Director, Groupe Union-Matériaux

issues and challenges

 

Based in Montpellier, France, Groupe Union-Matériaux is a leading independent specialist in the distribution of building materials. The company’s 470 employees operate from 35 offices across Southeast France with 2012 turnover of €138M.

With business growing rapidly in EMEA, the company needed a more flexible IT infrastructure that could enable the rapid movement and allocation of resources to meet the changing needs of the organization and its people. Specifically, Tiens wanted to increase the capacity, flexibility and speed of server provisioning, improve the management of 150 IP addresses and ensure that SLAs would be met. In addition, the TCO of the UK and Ukraine data centers had to be reduced, and the solution could not incur any CAPEX.

Results

  • Cloud computing
  • Digital workspace
  • Mobility
faster
response to customer orders
 
reduced
paper usage and costs
 
stronger
brand image
 
the objective

develop an innovative, technology-based solution to deliver enhanced customer service, increase sales productivity and reduce costs

the Orange Business Services solution

 

  • mobile workspace tablet (iPad) application, with 3G connectivity, developed by Orange IT&Labs
  • access to CRM and ERP databases from mobile devices
  • mobile device management
  • cloud capability
  • project management

 

 

the benefits

 

To meet the specific objectives of Groupe Union-Matériaux, Orange developed an application tailor-made for its business model and sales processes.

innovative solution

  • cloud technology which supports the brand
  • tailor-made solution based on sales’ working practices

 

improved productivity

  • faster response to customer needs
  • increased flexibility and efficiency

more efficient operations

  • accelerated ordering process
  • better stock management

 

employee engagement

  • sales force feedback to aid design refinements
  • support of environmental commitments

 

 

Union Materiaux
To meet the specific objectives of Union Materiaux, we developed an innovative, technology-based mobile workspace tablet application with 3G connectivity to deliver enhanced customer service, increase sales productivity and reduce costs for this leading independent distributor of building materials.
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