The Compagnie du Mont Blanc and the Chamonix Tourist Office
In an effort to improve their services, the Compagnie du Mont Blanc and the Chamonix Tourist Office have been trying to get a better idea of where the tourists in the Chamonix Valley are from. After testing several approaches, it became clear that a more effective solution was required to better understand where visitors come from, how they get around and how long they stay.
Implement a technically reliable solution that is easy to set up and can provide results quickly.
"The Flux Vision solution enables us to accurately adjust our marketing strategy, and this is how Orange is helping us to create value."
The Compagnie du Mont Blanc and the Chamonix Tourist Office chose the Orange Business Services Flux Vision solution to:
- Regularly receive statistical reports about the behavior of tourists using data on the mobile network
- Use this data to improve its tourism offer and make informed decisions
- Improve operational efficiency
- Big data & analytics
- Nearly three million visitors per year
- Tourism accounts for 80% of economic activity in the Chamonix Valley