Orange leads the sustainable telecoms market, says independent research firm
Paris, May 18, 2009
Orange is the only operator in the Leaders’ Quadrant of ground-breaking report
Orange, through Orange Business Services –- its division for enterprise customers,
leads the sustainable telecoms market, according to a ground-breaking report published
today by Verdantix, an independent analyst firm that provides commercial analysis
of climate change, sustainability and energy issues.
“Among Europe’s leading telecoms operators, only Orange stands out as a firm
that has made deep and broad commitments to launch innovative sustainability offerings
for their customers,” said David Metcalfe, Verdantix director and telecoms industry
veteran.
To clarify the alternatives in the emerging market for sustainable telecoms,
Verdantix compared Europe’s nine leading telecoms operators on 53 criteria using
its proprietary Green Quadrant
® methodology. As part of the research, Verdantix conducted in-depth interviews
with a focus group of 15 senior telecoms and IT buyers who also have responsibility
for sustainability.
Orange was recognized for its commitment to investing in sustainability solutions,
proven customer successes and sustainability focused extensions to existing solutions.
Verdantix found that Orange’s internal sustainability performance satisfies customers’
environmental procurement criteria which is now a standard requirement across
the market.
“We are very proud to be the only Leader in the Green Quadrant published in the
Verdantix report,” said Marc Fossier, Executive Vice President, Chief Corporate
Social Responsibility Officer, Orange Group. “The green agenda presents an opportunity
for Orange to demonstrate to our customers a strong portfolio of solutions that
contribute to the reduction of their CO
2 emissions, while bringing business benefits, such as: our collaboration and
Telepresence solutions, teleworking and flexible working solutions enabled by
our market-leading Business Everywhere suite, data center consolidation and virtualization,
fleet management, machine-to-machine, sustainability consulting and others. We
are committed to helping our customers find genuine efficiencies and using technology
to create innovative, greener ways to do business.
About Verdantix
Verdantix is an independent analyst firm that helps P&L owners and change leaders
with unique commercial analysis of climate change, sustainability and energy issues.
For more information please visit
www.verdantix.com
About Orange
Orange is the key brand of France Telecom, one of the world’s leading telecommunications
operators. With 123 million customers, the Orange brand now covers Internet, television
and mobile services in the majority of countries where the Group operates. At
the end of 2008, France Telecom had consolidated sales of 53.5 billion euros (12.7
billion euros for the first quarter of 2009) and at March 31, 2009, the Group
had a customer base of almost 184 million customers in 30 countries. These include
123 million mobile customers worldwide and 13 million broadband Internet (ADSL)
customers in Europe. Orange is the number three mobile operator and the number
one provider of broadband Internet services in Europe and, under the brand Orange
Business Services, is one of the world leaders in providing telecommunication
services to multinational companies.
The Group's strategy, which is characterized by a strong focus on innovation,
convergence and effective cost management, aims to establish Orange as an integrated
operator and benchmark for new telecommunications services in Europe. Today the
Group remains focused on its core activities as a network operator, while working
to develop its position in new growth activities. To meet customer expectations,
the Group strives to provide products and services that are simple and user-friendly,
while maintaining a sustainable and responsible business model that can be adapted
to the requirements of a fast-paced and changing eco-system.
France Telecom (NYSE:FTE) is listed on Euronext Paris (compartment A) and on
the New York Stock Exchange.
Orange and any other Orange product or service names included in this material
are trade marks of Orange Personal Communications Services Limited, Orange France
or France Telecom.