Our objective is to become the recognized leader in corporate social responsibility
(CSR) within the telecoms industry by 2012. The Orange 2012 plan centers on three
strategic priorities, namely:
- include: Our ambition is to make Orange products and services accessible to everyone
by combating all forms of exclusion such as: geographic (isolated areas); economic
(low-income population); and physical (the aged and disabled). This includes special
rate plans for mobile communication in emerging markets and accessible web sites
for customers with disabilities.
- preserve: We will further reduce the Group's impact on the environment and offer customers
the innovative products and services that will allow them to play their part in
protecting the planet. Our primary goal in terms of environmental protection is
to reduce our level of CO2 emissions by 20% between 2006 and 2020 across the entire
footprint.
- care: We strive to make sure that our services are provided and used in a responsible
way and that they contribute to improving quality of life. To protect and care
for its customers, employees and stakeholders. This includes solutions to protect
children and support our employees.
corporate responsibility within Orange Business Services
In 2008, we restructured our CSR approach by creating a network of six working
groups to monitor our performance in these
areas against key performance indicators:
- ethics: In 2008, we strengthened our ethics program by creating a common steering committee
on “Fraud and Revenue Insurance” and issuing training modules for all managers
and some employees.
- community investment: To share our resources, we dedicate time and talent to our local communities.
For example, 150 of our employees in the United States took action to help rebuild
a school in Louisiana after the devastation of Hurricane Katrina. In February
2009, more than 200 North American employees volunteered their time, expertise
and creativity to help upgrade facilities at the International Community School,
a charter school in Decatur, Georgia. In India, a team of employees is taking
an active part as volunteers working side by side with local associations on many
schemes, such as blood and organ donation, the collection of clothing and the
sale of objects, with the proceeds going to an NGO.
- diversity: We are committed to a diversity program that focuses on five areas: gender equality,
organizing networks to promote diversity, hiring disabled people, initiatives
supporting employees who are parents and intercultural enrichment
- environment: In 2008, we encouraged our staff to adopt very simple “green behavior,” notably
with regard to energy, paper, transportation and waste. Meetings organized with
our key electronic equipment suppliers in France led to the collection and processing
of nearly 70% of recyclable WEEE. In addition, we worked with our European Union electric and electronic equipment
suppliers
to identify the best Waste Electrical and Electronic Equipment (WEEE) management
channels and implement a collection system among our customers. In 2008, worldwide,
67% of the customer routers we uninstalled were collected and recycled.
- electronic billing: At Orange Business Services, we have also continued to provide electronic
billing to our business customers.
- green IT solutions for customers: To help our customers address the challenge of sustainability, we are developing
a whole range of products and services that help cut down on travel by utilizing
collaborative working strategies. They are also used to optimize the remote management
of vehicle fleets and streamline IT systems through the virtualization of servers
and workstations. More about our Green IT achievements can be found here.