While employees love the flexibility and functionality of having a company mobile
phone, CFOs have to carry the can for employees’ mobile usage. Sometimes this
means that they pay for a mobile call when perhaps a cheaper option is available
to them. However, its not just uncontrolled calls that enterprises are seeking
to limit. As increasing numbers of 3G devices make up the mobile fleet, issues
such as indoor coverage are beginning to bite – especially since 3G does not pass
through wall as efficiently as 2G.
A new technology is emerging that has the potential to address these issues.
Originally called Access Point Base Stations or home base stations, femtocells
are smaller than micro- or picocells. Femtocells are very small, low-power, cellular
base stations designed for in-building use, initially for residential or small
business environments. They connect to a service provider’s network via broadband
such as DSL or cable and typically support two to five mobile phones in a given
location. Unlike dual-mode WiFi or Bluetooth based solutions, users only require
standard handsets to access the service.
Femtocells enable service providers to extend service coverage within a user’s
premise without the need for costly cellular towers. Benefits to end users include:
improved indoor network coverage; reduced device battery drain; one consolidated
bill; the ability to support multiple users and lines; and the back-up of landline
support. The technology also provides benefits such as: improved coverage; reduced
backhaul traffic because mobile traffic is routed through an IP network; capacity
enhancement; and reduced churn.
technology in place
And, for once, the technology is not a distant prospect. Sprint-Nextel, in the
US, has carried out a limited rollout of 2G femtocells and the Femto Forum expects
European femtocell services to become available for home users and SOHO environments
in the second half of next year.
“Femtocells are focused on the home market at this stage,” said Professor Simon
Saunders, chairman of the Femto Forum. “However, further down the line, they will
have a place in the enterprise. The reality is that in-building cellular in some
areas is sometimes poor and, where coverage is available, it can be more cost
effective for enterprises to use fixed telephony – at least when they’re calling
landlines or internationally. Femtocells provides optimum cellular coverage in
the enterprise at an attractive price point.”
Enterprises are willing to consider the technology, as shown by their deployment
of picocell technology – the more powerful and more costly ‘big brother’ technology
to femtocells. “Picocells are already being deployed in enterprises,” said Dr
Alastair Brydon, an associate of research firm Analysys and CEO of Sound Partners
who has authored a recent report entitled The Business Case for Picocells and
Femtocells in the Enterprise Market. “The primary reason is to provide indoor
coverage and capacity for services and to address the issue of indoor mobile usage.
That’s obviously a problem for businesses at the moment because people like to
use their mobiles. Work has already been done in the picocell coverage area to
address this issue.”
Unsurprisingly, Saunders thinks femtocells could be an important technology for
enterprises. “Further down the line, femtocells could shake up enterprise communications
by potentially replacing deskphones altogether. Numerous femtocell vendors are
building in support for SIP so the mobile handset could connect to the centrally
located, company controlled IP-PBX and take advantage of its advanced services.”
3G unlocks potential
The rise of 3G and the low cost of equipment are the factors that unlock the
potential of femtocells for the enterprise market. “Although the coverage capacity
of femtocells is smaller than picocells that doesn’t mean to say that you couldn’t
use multiple femtocells and they are much cheaper than picocells,” added Brydon.
“The attenuation issue 3G faces in buildings are where femtocells become more
important than 2G picocells. 2G coverage is pretty good and 3G coverage is certainly
not. Femtocells would be a cost effective way of maximizing coverage.”
However, challenges remain. “Enterprise femtocells are some way behind domestic
and SOHO femtocells so we’re probably talking about deployment in the 2009 timeframe,”
said Saunders. “Many enterprises are keen to control their communications closely
and this means all in-building communications need to run through the PBX. We
are still waiting for PBX manufacturers to publicly announce their position on
femtocells and define whether they will build support for them into their devices.”
Femtocells need to overcome transmission issues for the enterprise market. Whereas
in the home market, broadband connections serve perfectly well for backhaul, the
enterprise has a completely different connectivity environment. The issue of handover
between femtocells still needs to be resolved to make it a viable technology in
the enterprise, because they are currently only designed to handover to the outdoor
cellular network. Femtocells will already go into the smaller end of the enterprise
market quite readily but the question of how you tailor solutions to meet the
requirements of a particular enterprise is still a challenge.